September 2010 Archive

Xterra Wetsuits Site Wins Big

Ah, the sweet taste of victory ...we are honored to have won a prestigious 2010 WebAward! Our Xterra Wetsuits eCommerce site was awarded Best Sports Website from the Web Marketing Association, recognized as the premier industry based Website Award program in the world.

According to the Web Marketing association, winners are selected by using seven criteria for judging - design, ease of use, copywriting, interactivity, use of technology, innovation and content. Past recipients include Reebok, the NFL, Nike Basketball, and Prince Tennis - not a shabby group! Great work, team!


Apple and Adobe Reach Truce in App Wars

The legendary battle between Apple CEO Steve Jobs and software maker Adobe took an unexpected turn towards reconciliation today, as Apple announced it was relaxing development restrictions on iOS apps.

"We have listened to our developers and taken much of their feedback to heart," Apple said in a statement. "Based on their input, today we are making some important changes to our iOS Developer Program license...to relax some restrictions we put in place earlier this year."

Many analysts are doubtful that Jobs simply had a altruistic change of heart, noting that the rapid rise of Google's mobile OS Android could have been a significant motivator.

Extending another olive branch, the notoriously secretive company announced that it will be posting its App Store Review Guidelines "to help developers understand how we review submitted apps."


Putting the OM in .COM

We're excited about the launch of the latest Cuker Interactive site, the new full-service eCommerce platform for world-renowned yoga brand Manduka. Check it out now at Manduka.com. Namaste!