An Ode To Web Design

The importance of good web design is presented well in this helpful video:


Video Consumption Skyrockets In May

Industry leading metrics provider comScore just announced that Web users in the US consumed almost 34 billion videos in May, over twice the number of videos viewed over the same period in 2009. Google Sites ranked as top video property with 14.6 billion videos, due in no small part to favorite son YouTube, which accounted for the vast majority of videos viewed at the property. YouTube.com reached a record level of video views in May with an all-time high of 14.6 billion, and surpassed the threshold of 100 videos per viewer for the first time ever.

Video Sees Explosive Growth in May 2010

Android Mobile Advertising Packs A Punch

At the 2010 Google I/O conference, Google showed off the capabilities of their new mobile advertising system. Think rich media, interactive, location sensitive targeted mobile ads with the power and maturity of Google's Adsense, Adwords, Analytics and Doubleclick platforms. Awesome features include expanding ads, click to call, embeddable videos and maps.

Check out the preview of the platform at minute 35:50 on the keynote

<Google I/O Keynote

Notice the call button on the Direct TV ad

Finally A Video That Makes Life Insurance Fun!

We're excited about our new animated demo entitled "The Miracle of Life Insurance," which was just launched in conjunction with the Rich Experience Calculator by leading life insurance provider Matrix Direct. Developed in Flash and After Effects, the video serves as an engaging, easy-to-understand tool for consumers who wish to learn more about their life insurance options. The project was designed with viral in mind - users can easily embed the video and share it online. Check it out here!


Mobile Social Networking Takes Off

A new report from comScore MobiLens show that mobile social networking is gaining traction, as more and more Americans use their mobile devices to connect to social media networks like Facebook, Twitter, LinkedIn, and MySpace.

By the end of January 2010, over 17% of mobile subscribers in the US visited a social networking site or blog, compared to 13.8% in October of 2009. This trend is widely expected to continue, growing to an estimated 30% by the end of the year.

Social networking giants Facebook and Twitter have both seen triple-digit growth from mobile Web traffic over the last twelve months, now reaching 25.1 million and 4.7 million US mobile users, respectively. Globally, the trends are even more striking. Facebook recently announced that the site has reached a jaw-dropping 100 million mobile users worldwide.

Mobile Social Networking Users On the Rise