Sparkfun gives away $100k and tops the rankings

How do you give away $100k, become the number one search term on google, top the twitter charts, and barely have your servers survive to tell about it? Sparkfun Electronics managed to do it. Sparkfun sells hobbyist and prototyping electronics, and has quite a fan base amongst the tech team here at Cuker! Check out all the action from their 2009 Free Day! Updated: They did a video recap of the action at their office.